“The gastronomic heritage of a town is an incalculable value that connects the territory and its people. Flavor of the island brings you a careful selection of the most characteristic foods of each island of the Canary archipelago so you can enjoy with every bite and with every drink all the culture, tradition and modernity that fit within this pack. "

With these premises, a communication system has been worked as part of the experience, worked from the first visual impression and continuing with the unboxing. Thus, both in the design of the pack, as in the selection of products, it has been linked to the landscape and ethnography of the island.